MotionPoint Blog

Historically, website translation has been tricky and expensive. But MotionPoint arms you with the right resources to understand the complexities, avoid the pitfalls, and succeed in global markets.

Translation & Vaccination: How Drugstores Can Help Save Marginalized Communities
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By: Jessica Rivera
March 09, 2021
Translation & Vaccination: How Drugstores Can Help Save Marginalized Communities

Providing Covid-19 vaccination content in patients’ preferred languages makes all the difference.

Translation Can Eliminate Inequalities in U.S. Covid-19 Vaccinations
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By: MotionPoint
March 08, 2021
Translation Can Eliminate Inequalities in U.S. Covid-19 Vaccinations

Learn how drugstores and other retail healthcare providers can close the growing ‘vaccination gap’ within minority communities.

How to Solve the Challenges of Website Translation for Banks & Credit Unions
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By: Reagan Evans
January 25, 2021
How to Solve the Challenges of Website Translation for Banks & Credit Unions

Website localization attracts new customers & members-and keeps them, too. Here's a way to easily increase your organization's relevance within your diverse community.

3 Digital Localization Trends for Banks & Credit Unions
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By: Jessica Rivera
January 20, 2021
3 Digital Localization Trends for Banks & Credit Unions

Banks, credit unions and other financial institutions can improve their CX and revenue by tapping into these three opportunities.

The Hidden Dangers of Price-Per-Word Translation Pricing
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By: Reagan Evans
January 13, 2021
The Hidden Dangers of Price-Per-Word Translation Pricing

Expect unseen costs, effort and delays when vendors offer ‘bargain basement’ translation pricing.

MotionPoint’s Omnichannel Translation Capabilities
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By: Reagan Evans
January 06, 2021
MotionPoint’s Omnichannel Translation Capabilities

Localize your multichannel content for global & multilingual markets, while minimizing costs and operational complexity.

3 Misconceptions About Google Translate
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By: Reagan Evans
December 30, 2020
3 Misconceptions About Google Translate

Learn why machine translation tools might not be the bargain they appear to be.

Educating Your IT Director About MotionPoint’s Solution
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By: Reagan Evans
December 23, 2020
Educating Your IT Director About MotionPoint’s Solution

Learn how to address the common questions IT directors ask about MotionPoint’s solutions.

The Shortcomings of Machine Translation
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By: Dominic Dithurbide
December 09, 2020
The Shortcomings of Machine Translation

Machine translation technologies like Google Translate can be more trouble than they're worth. The right translation partner can help you sidestep the pitfalls.

In-Context Translation: Why It Matters
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By: Jessica Rivera
November 11, 2020
In-Context Translation: Why It Matters

Most translation solutions lack the ability to give translators full visibility into the content they're translating. MotionPoint is different.

Standardization vs. Customization: Striking the Right Balance (Part 3)
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By: Dominic Dithurbide
October 28, 2020
Standardization vs. Customization: Striking the Right Balance (Part 3)

Discover how to use a hybrid standardization-customization approach to create an engaging localized UX—while saving money, too.

Standardization vs. Customization: Striking the Right Balance (Part 2)
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By: Dominic Dithurbide
October 21, 2020
Standardization vs. Customization: Striking the Right Balance (Part 2)

Learn how to strategically leverage these digital marketing approaches to smartly engage global customers.

Standardization vs. Customization: Striking the Right Balance (Part 1)
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By: Dominic Dithurbide
October 14, 2020
Standardization vs. Customization: Striking the Right Balance (Part 1)

Discover the value of customizing on-site content for international customers.

5 Problems Growing Companies Always Face with Website Translation
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By: Reagan Evans
September 30, 2020
5 Problems Growing Companies Always Face with Website Translation

Serving global customers with translated websites is harder than you think.

Website Translation: The Ease and Benefits of the Proxy Approach
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By: Jessica Rivera
September 16, 2020
Website Translation: The Ease and Benefits of the Proxy Approach

When it comes to effectively translating your website for global markets, the proxy solution rises to the top every time.

Why Should I Localize My Website?
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By: Jessica Rivera
September 09, 2020
Why Should I Localize My Website?

New website visitors won't stick around if they can't understand your content. What drives successful website translation and localization?