The Best Website Translation Solutions for WordPress Sites

What’s the Best Website Translation for WordPress Sites? 

Since its launch in 2003, WordPress has become the preferred content management system (CMS). In 2023, it was used to launch and maintain 45.8% of all websites, representing an increase over an already dominant 43.2% in 2022. WordPress is intuitive, secure, and offers a wide range of plugins and themes, making it a popular choice for ecommerce and business sites. But on its own, a great website isn't enough. To maximize its value, you've got to add a translated version of your WordPress site. 

There are potential users and buyers out there looking for what you have and offer, but they are searching for you using their preferred language. Over 50% of all Google searches are not made in English. Many of those searches are coming from locations around the world; others are coming from your own backyard. The US Census Department reports that the number of people in the US who speak a language other than English at home tripled from 23.1 million (about 1 in 10) in 1980 to 67.8 million (almost 1 in 5) in 2019.  Simply put, an English-only website costs your company money.  

Capture every sale with a cutting-edge translation solution for WordPress-powered websites. Discover MotionPoint. 

Website Translation for WordPress: What are the Options?  

Once you know that you must translate your WordPress website into multiple languages, the next step is to choose a method to accomplish your goal. There are several options to choose from, each with its own set of benefits and challenges. Understanding which will meet your specific needs is the key to accomplishing your goals. 

WPML 

Many websites are localized using WordPress multilingual (WPML) plugin, a software component you can install on your website to enable localization capabilities. WPML translates your website content into multiple languages, making your site accessible and readable for users worldwide or in any language users prefer. WPML offers users capabilities including language and translation management, content translation, multi-language toggle, SEO optimization and seamless integration. However, when choosing a way to accomplish website translation for WordPress, it’s important to remember that there are some downsides to WPML Plugin: 

• Complexity: While user-friendly, WPML can still be complex for beginners to configure fully, especially when dealing with advanced features and settings. 
• Compatibility Issues: Although WPML strives for compatibility, conflicts can occasionally arise with specific themes or plugins, requiring additional troubleshooting and support. 
• Manual Translation Effort: While automated translations are available, achieving high-quality, accurate translations often requires manual input, which can be time-consuming. 
• Learning Curve: WPML’s learning curve can be challenging for users who are new to website translation, slowing effectiveness as they take the time they need to understand and utilize all the plugin’s features effectively. 
• Cost: WPML is not a free tool. The expense may be prohibitive for some businesses. 

MP Express is a simpler, more cost-effective website translation alternative that’s available as a WordPress plugin and online application.  

Google Translate 

Google Translate is a free website translation tool that allows users to translate websites and other text-based content. It employs advanced machine learning techniques and uses deep learning models to translate entire sentences at a time. Users input text directly into the platform's interface and the tool translates with a click. However, there are some problems with depending on Google Translate for WordPress website localization. 

• Accuracy: While Google Translate has improved significantly over the years, it's not a priority at Google. As a result, its accuracy level remains inadequate. It frequently produces errors, particularly with complex sentences, idiomatic expressions, and context-specific terms. 
• Lack of Nuance: The platform often fails to capture the nuances of language, such as cultural references, tone, and style, which can be critical in professional or literary translations. 
• Limited Customization: Unlike more sophisticated translation services, Google Translate does not offer customization options or industry-specific expertise, which can be crucial for specialized content. 

Easy-to-install, easy-to-use, and affordable, MP Express is the website translation alternative for WordPress sites that e-commerce Marketers have been searching for. 

MP Express 

MP Express is a browser-based proxy translation software designed and developed by MotionPoint. It's specifically for marketers who need a no-code way to quickly and efficiently implement inexpensive translation for WordPress websites.  

Everything a marketer needs is built in: 

• Easy, collaborative features like translation editing, language toggles and a custom scope for multilingual websites.  
• The latest advanced AI technology allows for real-time translation without the need to modify the original site’s code or structure. 
• Support for multiple languages helps you conquer new markets and boost revenue in every region of operations. 
• Effortless, accurate translation of your WordPress website improves user experience.  
• Scalability, cost-effectiveness, and easy integration encourage buy-in from every stakeholder and decision maker. 

For added convenience, we’ve recently released the MP Express WordPress plugin, which enables you to access all the software's best features without exiting the WordPress environment. Keep your websites completely up to date and working for you by making changes and implementing localization simultaneously. 

MP Express is the Best Choice for WordPress Website Translation  

WordPress is a popular, affordable, user-friendly content management system and is a great choice for your website. But to appeal to every website visitor, you've got to speak their language. 

Translate your WordPress website easily, efficiently, and accurately. Try MP Express today.