Evan Kramer

Directeur général

Evan Kramer a plus de 25 ans d’expérience dans la gestion de sociétés de capital-investissement et de capital-risque axées sur la transformation numérique, le marketing et la technologie. M. Kramer a généré de solides rendements pour les investisseurs au cours de quatre sorties différentes.

Prior to joining Motion Point, Kramer was most recently CEO of White Glove, a tech-enabled marketing platform to which he transformed a traditional marketing service into a tech-enabled digital marketing platform. Previously, Kramer led Knowfully Learning Group to 500% growth over 4 years by expanding a professional education company into a digital remote learning edtech company that serviced certified professionals across accounting, finance, and healthcare. Before Knowfully, Mr. Kramer was a marketing and technology executive, either General Manager or CMO to Credibly, The Neat Company, LifeShield (sold to DirecTV), EZPrints.com (sold to CafePress), Hubzu.com, and VacationRoost (sold to Ski.com). Mr. Kramer began his career as a CPA with PricewaterhouseCoopers.

Throughout his career, Mr. Kramer has been an active speaker in digital marketing and product management and a board member and advisor to several start-ups. He earned a BBA from University of Michigan and an MBA from Emory University.

Rob Lyons

Chief Product and Technology Officer

Rob Lyons has 17 years of experience in the software industry. As a developer, manager, and executive tech leader, he has spent the bulk of his career in and around marketing technology, dealing with everything from custom development shops to traditional ad agencies.

Rob comes to MotionPoint after serving as CTO for White Glove, a Private Equity owned FinTech marketing services company. There, he put to use his expertise in troubleshooting, project management, DevOps, and software architecture.

Rob studied computer science at Michigan State University (go Spartans!) where he earned his Bachelor of Science degree.

Michelle Vann

EVP, Multilingual Marketing

Michelle Vann brings over 20 years of experience in in-language and in-culture digital marketing services, with a proven track record of delivering business outcomes for global and domestic organizations. Her strategic vision combined with her expertise in digital marketing and multilingual communications will enable MotionPoint’s clients to improve the business outcomes of their multilingual programs. Michelle joins MotionPoint’s Executive Leadership Team and will be leading the company’s new offering in multilingual marketing services, further expanding MotionPoint’s comprehensive suite of solutions to help businesses effectively and efficiently communicate with diverse audiences across languages and cultures through digital channels.