MotionPoint Blog

Historically, website translation has been tricky and expensive. But MotionPoint arms you with the right resources to understand the complexities, avoid the pitfalls, and succeed in global markets.

Customer Experience
The Top 5 Website Translation Trends to Watch for in 2025
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By: Nathan Lucas
November 08, 2024
The Top 5 Website Translation Trends to Watch for in 2025

Website translation is evolving into a strategic asset, enabling brands to enhance global reach and customer satisfaction. Discover the top trends in 2025 that will reshape translation quality, personalization, multilingual SEO, and regulatory compliance.

Customer Experience
The Rise of Multilingual Marketing: 6 Trends to Watch in 2025
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By: Christian Connors
October 30, 2024
The Rise of Multilingual Marketing: 6 Trends to Watch in 2025

Explore the future of multilingual marketing with 6 key trends to watch in 2025, from AI-driven personalization to evolving SEO strategies tailored for AI-powered search.

E-Commerce
How to Build a Multilingual Social Media Strategy
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By: Emily Sorrentino
October 25, 2024
How to Build a Multilingual Social Media Strategy

Create a multilingual social media strategy that resonates with global audiences by understanding local preferences, tailoring content, and optimizing for each market.

How Website Translation Can Improve User Experience and Conversion Rates
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By: Dominic Dithurbide
October 22, 2024
How Website Translation Can Improve User Experience and Conversion Rates

Learn how translating your website can significantly improve user experience and conversion rates by providing a seamless, localized experience for global visitors.

Customer Experience
Breaking into New Markets with Multilingual Customer Portals
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By: Evan Kramer
October 15, 2024
Breaking into New Markets with Multilingual Customer Portals

Explore how multilingual customer portals help businesses break into new markets by improving customer engagement, satisfaction, and retention. Learn how one healthcare provider transformed their services through localized portals.

International Business Strategies
The ROI of Multilingual Marketing: How to Measure Success Across Borders
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By: Evan Kramer
October 10, 2024
The ROI of Multilingual Marketing: How to Measure Success Across Borders

Learn how to measure the ROI of multilingual marketing and ensure your strategy drives business growth across diverse global markets.

Marketing Strategies
The Importance of Multicultural Fluency in Marketing and Website Localization
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By: Dominic Dithurbide
October 01, 2024
The Importance of Multicultural Fluency in Marketing and Website Localization

Explore why multicultural fluency is essential for multilingual marketing and website localization, and how MotionPoint helps businesses effectively connect with global audiences through culturally relevant content.

B2B Strategy
The Importance of Website Localization in a B2B2C Environment
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By: Gary Bailey
September 25, 2024
The Importance of Website Localization in a B2B2C Environment

In a B2B2C model, website localization is critical for communicating effectively with both business clients and end consumers. This blog explores how to balance technical precision and cultural relevance to enhance global engagement.

International SEO
Mastering Hreflang Implementation for Multilingual SEO
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By: Verity
September 18, 2024
Mastering Hreflang Implementation for Multilingual SEO

Learn how hreflang tags help optimize your multilingual website by ensuring users see the correct language and region-specific version of your site.

B2B Strategy
Understanding the Difference in Spanish vs English Cost-Per-Click
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By: Dominic Dithurbide
September 13, 2024
Understanding the Difference in Spanish vs English Cost-Per-Click

Explore the differences in cost-per-click (CPC) between English and Spanish searches, and learn how marketers can use this knowledge to reduce ad costs and optimize multilingual marketing.

International SEO
Common Mistakes Marketers Make After They Translate Their Website
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By: Evan Kramer
September 11, 2024
Common Mistakes Marketers Make After They Translate Their Website

Discover the most common mistakes marketers make after translating their websites and how to effectively promote and optimize multilingual sites for maximum reach and engagement.

International Business Strategies
6 Ways to Increase Traffic to Your Multilingual Website
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By: Evan Kramer
September 04, 2024
6 Ways to Increase Traffic to Your Multilingual Website

A word-for-word translation of your website content won't always guarantee a traffic boost. Learn how to optimize your multilingual site and attract visitors for better results.

Customer Experience
Navigating Regulatory Compliance in the Legal Industry with Website Translation
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By: Dominic Dithurbide
August 27, 2024
Navigating Regulatory Compliance in the Legal Industry with Website Translation

Explore the critical aspects of regulatory compliance in the legal industry, with a focus on the importance of translation and localization, and the impact of GDPR on legal practices.

Website Translation
Navigating Regulatory Compliance in the Manufacturing Industry with Website Translation
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By: Gary Bailey
August 21, 2024
Navigating Regulatory Compliance in the Manufacturing Industry with Website Translation

Ensure regulatory compliance in manufacturing with a focus on suppliers, distributors, and key regulations like REACH. Learn how translation and localization services help maintain compliance across global markets.

Customer Experience
Why Accurate Translations Are Critical for Healthcare Regulatory Compliance
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By: Christian Connors
August 13, 2024
Why Accurate Translations Are Critical for Healthcare Regulatory Compliance

Learn why accurate website translation is essential for meeting healthcare regulatory compliance and how it ensures patient trust and adherence to legal standards.

International Business Strategies
The Importance of Website Translation for Insurance Regulatory Compliance
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By: Dominic Dithurbide
August 08, 2024
The Importance of Website Translation for Insurance Regulatory Compliance

Discover the critical importance of accurate translations for insurance regulatory compliance and learn how the right translation partner can ensure precision, security, and cultural adaptation in global markets.