When Should You Remove a Best Practice from Your Global Site?
Hint: Probably never. Discover how one retailer lost big when it removed a MotionPoint-exclusive traffic- and revenue-generating best practice from its localized website.
Read the article » 4 MIN READ
5 Smart Ways to Identify Ideal Global Markets
Connecting with overseas customers starts by finding the right markets for your company to target. These tips can help.
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Want to Supercharge Global Sales? Sell Like A Local
Ignoring locally-preferred payment options often means lost sales in global markets. Learn why, and discover several online payment trends, in our exclusive report.
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Fashion E-Commerce in Global Markets Lives and Dies by Seasonality
To survive in international markets online, apparel and accessory brands must understand their customers’ season-driven shopping.
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Courting Online Hispanics on Valentine’s Day
Your e-commerce site is ready for Valentine’s Day—but it’s missing the mark if it’s not serving the thriving U.S. Hispanic market.
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The Survival Guide to Entering Emerging Markets
Retailers, gain insights into overseas emerging markets—and how to engage new customers online—with these tips.
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Infographic: Sky-High Stats for Travelling Hispanics
A new MotionPoint infographic illustrates how airlines can greatly boost engagement and ticket sales by launching localized mobile websites.
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4½ Trends That Can Help You Sell Products Across the Globe
There's never been a better time to launch localized websites in new international markets. Discover how a convergence of trends can make online expansion easier-and more profitable-than ever.
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Social Media Marketing in Russia (Part 2 of 2)
Discover which Russian social networks generate the greatest marketing results—and how Facebook may provide a powerful gateway for wooing affluent customers—in the second part of our exclusive report.
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Prepping for 2016: Emerging Mobile-First Markets
Global smartphone use is hitting stratospheric heights. But where is this powerful-and profitable-growth taking place? Here's our exclusive report.
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Social Media Marketing in Russia (Part 1 of 2)
Russia is home to a thriving online culture-especially on social media. In fact, one network is the fifth most-visited website on the planet. Learn more in this blog series, penned by our Russian market expert.
Read the article » 6 MIN READ
Prepping for 2016: Improving the Reputation of Your Localized Sites
These days, companies cannot achieve sustainable success by simply launching localized sites in international markets. Businesses must provide linguistically- and culturally-authentic interactions. Learn how, in this report.
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Black Friday and Cyber Monday in the EU
Americans aren't the only shoppers going bonkers for November sales events. Black Friday has gone global. Read MotionPoint's exclusive data and analysis.
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Prepping for 2016: Creating Powerful International PPC Campaigns
Companies that invest in international PPC campaigns can see positive and sustained results for their localized websites. Learn how to create great campaigns in this primer, by one of our Global Growth experts.
Read the article » 8 MIN READ
Are Automakers Ignoring Two Key Growth Opportunities?
The auto industry has used the Internet to educate, and sell to, consumers for over 15 years. But two underserved North American markets could provide previously-untapped brand loyalty and sales growth.
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Holiday Shopping Snapshot: Europe
How effectively are Black Friday, Cyber Monday and other U.S.-created holiday sales events spreading in European markets? A closer look, from one of our experts.
Read the article » 3 MIN READ
