MotionPoint Blog

Historically, website translation has been tricky and expensive. But MotionPoint arms you with the right resources to understand the complexities, avoid the pitfalls, and succeed in global markets.

Unlocking New Markets with Localized Video Content in 2025
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By: Christian Connors
December 10, 2024
Unlocking New Markets with Localized Video Content in 2025

Learn how to optimize multilingual marketing strategies in 2025 with localized video content that resonates across diverse languages and cultures.

How Localized CTAs Can Increase Conversions on Multilingual Websites
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By: Nathan Lucas
December 05, 2024
How Localized CTAs Can Increase Conversions on Multilingual Websites

Discover how localizing CTAs can boost engagement and conversions on multilingual websites by resonating with cultural and linguistic nuances.

Why Ensuring High-Quality Website Translation is Crucial in 2025
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By: Verity
November 25, 2024
Why Ensuring High-Quality Website Translation is Crucial in 2025

Explore why high-quality website translation is essential in 2025 and how it impacts customer engagement, global growth, and brand trust. Learn how to deliver exceptional multilingual experiences for your audience.

MotionPoint Launches AI-Powered Dynamic Quality Estimation
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By: Evan Kramer
November 21, 2024
MotionPoint Launches AI-Powered Dynamic Quality Estimation

MotionPoint introduces AdaptiveQE, an AI-powered solution that revolutionizes translation quality estimation. Part of the Adaptive Translation™ suite, AdaptiveQE dynamically assesses translation quality, enabling brands to focus human post-editing only where it's needed.

Creating a Multilingual Blog for Better SEO and Brand Authority
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By: Christian Connors
November 19, 2024
Creating a Multilingual Blog for Better SEO and Brand Authority

Learn how multilingual blogs enhance SEO, build brand authority, and connect with global audiences using advanced localization strategies.

Why Multilingual Email Marketing is Critical for Global Engagement
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By: Evan Kramer
November 18, 2024
Why Multilingual Email Marketing is Critical for Global Engagement

Discover why multilingual email marketing is essential for businesses looking to connect with global audiences. Learn how tailored, localized campaigns can improve engagement, drive ROI, and strengthen your brand's presence across borders.

How to Drive Conversions by Aligning Website Translation with Advertising
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By: Dominic Dithurbide
November 11, 2024
How to Drive Conversions by Aligning Website Translation with Advertising

Learn how aligning website translation with paid advertising strategies enhances global engagement, drives conversions, and builds trust across international markets.

The Rise of Multilingual Marketing: 6 Trends to Watch in 2025
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By: Christian Connors
October 30, 2024
The Rise of Multilingual Marketing: 6 Trends to Watch in 2025

Explore the future of multilingual marketing with 6 key trends to watch in 2025, from AI-driven personalization to evolving SEO strategies tailored for AI-powered search.

How to Build a Multilingual Social Media Strategy
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By: Emily Sorrentino
October 25, 2024
How to Build a Multilingual Social Media Strategy

Create a multilingual social media strategy that resonates with global audiences by understanding local preferences, tailoring content, and optimizing for each market.

The ROI of Multilingual Marketing: How to Measure Success Across Borders
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By: Evan Kramer
October 10, 2024
The ROI of Multilingual Marketing: How to Measure Success Across Borders

Learn how to measure the ROI of multilingual marketing and ensure your strategy drives business growth across diverse global markets.

The Importance of Website Localization in a B2B2C Environment
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By: Gary Bailey
September 25, 2024
The Importance of Website Localization in a B2B2C Environment

In a B2B2C model, website localization is critical for communicating effectively with both business clients and end consumers. This blog explores how to balance technical precision and cultural relevance to enhance global engagement.

Understanding the Difference in Spanish vs English Cost-Per-Click
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By: Dominic Dithurbide
September 13, 2024
Understanding the Difference in Spanish vs English Cost-Per-Click

Explore the differences in cost-per-click (CPC) between English and Spanish searches, and learn how marketers can use this knowledge to reduce ad costs and optimize multilingual marketing.

6 Ways to Increase Traffic to Your Multilingual Website
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By: Evan Kramer
September 04, 2024
6 Ways to Increase Traffic to Your Multilingual Website

A word-for-word translation of your website content won't always guarantee a traffic boost. Learn how to optimize your multilingual site and attract visitors for better results.

Navigating Regulatory Compliance in the Legal Industry with Website Translation
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By: Dominic Dithurbide
August 27, 2024
Navigating Regulatory Compliance in the Legal Industry with Website Translation

Explore the critical aspects of regulatory compliance in the legal industry, with a focus on the importance of translation and localization, and the impact of GDPR on legal practices.

The Importance of Website Translation for Insurance Regulatory Compliance
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By: Dominic Dithurbide
August 08, 2024
The Importance of Website Translation for Insurance Regulatory Compliance

Discover the critical importance of accurate translations for insurance regulatory compliance and learn how the right translation partner can ensure precision, security, and cultural adaptation in global markets.